For our latest freebie, I’ve teamed up with Chakowa from Blogger Kit Co. to bring you a free media kit template for bloggers. Blogger Kit Co. offers over 25 attractive, easy to edit media kit templates that come in a variety of styles.
This post contains affiliate links for products I recommend.
What Is A Media Kit?
In short, a media kit is a document that tells potential sponsors statistics about your blog.
What Goes In A Media Kit?
There are many different elements that can go into a media kit. Typically, your media kit should include at least the following:
1). A photo of yourself – I recommend using a photo that looks professional.
2). Your blogs logo – If you can, use a high resolution version of your logo.
3). Information about yourself – This will help potential sponsors get to know you a little better.
4). Information about your blog – Highlight what your blog is about. You can also describe who your readers are and what their habits are. This will tell potential sponsors who they’ll be advertising to if they choose to work with you.
5). Your blog statistics – This includes your monthly page views, monthly unique visitors, and email subscribers. I use Google Analytics to find my traffic statistics.
6). Number of social media followers – List your number of social media follows for popular platforms like Facebook, Twitter, Pinterest, Instagram, YouTube and Google+.
7). Your blogs demographics/target audience – This includes the gender, age range, and location (such as the United States) of your audience.
8). A showcase of the sponsors you’ve worked with in the past – You can include the names or logos of companies you’ve worked with in the past.
9). Your contact info – Be sure to leave a way for potential sponsors to get in touch with you.
Creating Your Media Kit
Using this free media kit template will make creating your media kit a breeze. Simply open the file in Microsoft Word and swap out the demo content with your own. It’s that easy!
Detailed and easy to follow instructions are provided with your download.
UPDATE: Chakowa was kind enough to offer a second free media kit template!
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