I’m sure you’ve heard about how great Pinterest has been for bloggers and business owners. No doubt, you probably want to get in on the action as well.
If you’re new to Pinterest, or have been on Pinterest for a while, but haven’t seen the growth you’d like to see with the platform; I’m here to help.
Today I’m sharing with you a few tips that have helped me in gaining followers and re-pins on Pinterest.
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1. Upload a Profile Photo
For a while, I was using my business logo across all of my social media platforms (including Pinterest).
Once I changed my profile photo to a picture of myself, I noticed not only an increase in followers but an increase in comments on my pins.
What I took from this is that people like to see the face behind the pins.
When you can see someones face, it allows you to connect with them.
It also builds a sense of trust, because by uploading a picture of myself, I’m no longer some mysterious pinner sitting behind a computer screen. I’m an actual person.
2. Pin Quality Pins
When you pin quality pins, people are more likely to follow you because they know that they can count on you to pin the good stuff.
I’m definitely a proponent for pinning and repinning your own content, however, keep in mind that when you’re pinning, you can’t just pin your own content.
You want some of your pins to be quality pins from others. I recommend pinning 80% of your own content, and 20% of other peoples content.
3. Pin Often But Spread Them Out
When I first began pinning, I would pin a bunch of images in one sitting.
Over time, I learned that it’s much more efficient to pin a lot but to spread those pins out throughout the day.
For the past month or so I’ve been testing out scheduling my pins for certain times during the day.
I can say that I have noticed a steady increase in followers since doing this.
I was initially using Buffer to schedule my pins, but I wasn’t happy with it. I now use Tailwind to schedule my pins, and I really like it. In fact, I love it.
4. Join Group Boards
Group boards are a great way to bring exposure to your pins and your Pinterest account. Group boards work the same way as regular boards.
The difference is that multiple people are allowed to pin to the same board.
When you join group boards, you can pin your content to them, and have it re-pinned by fellow group board contributors.
Remember, when you join group boards, you should be re-pinning others content as well.
Since joining group boards, I’ve had an increase in my number of re-pins. You can learn more about group boards by checking out my post How to Find Group Boards on Pinterest.
5. Follow Other People
Following other people is the oldest trick in the book when it comes to gaining followers. The thing is, it actually does work, but you want to make sure you’re doing it right.
Following people on Pinterest is a surefire way to increase your own number of followers on the platform.
If you find someone who has your same interests, follow them. There’s a good chance they’ll follow you back because people are cool like that.
This also goes vice versa. If someone follows you, and you enjoy their pins, follow them back (if you want).
I don’t recommend mass following people for the sake of increasing your numbers.
When you follow people for the sole purpose of getting more followers, you end up with a feed full of uninteresting content, and you don’t get many re-pins because the people who are following you probably aren’t interested in your content.
Besides, it’s way more fun when you follow people with similar interests.
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